Here at Karen Mabon, we have been long-time advocates of sleepwear as streetwear. So while we left lockdown prepared with pooch-printed pyjamas galore, we know many others were not ready to part with their comfies for real clothes. When approached by Camden Town Brewery earlier this year to design a garment which would help us ease our way off our sofas and back into pubs, we knew we had the perfect opportunity to fuse comfort and style in what we now call Pubjamas.
A quintessential part of British Culture, Karen wanted to pay homage to pubs while designing this print by using her illustrations to represent some of her favourite pubs across the United Kingdom - including the White Horse, The Ten Bells and The Windmill. As British pubs served as the inspiration for these pyjamas, Camden will be dedicating 100% of their profits back into the industry through the Charity Hospitality Action, which aims to help those in the hospitality industry adversely affected by the events of the past 18 months. And the foam on top... each pair of pyjamas will come with a swing tag for a free pint of Camden's famous Hell's Lager.
The limited edition Pubjamas will be available for purchase exclusively at https://shop.camdentownbrewery.com/.
ABOUT HOSPITALITY ACTION
Hospitality Action was established 180 years ago to help individuals working in hospitality get back on their feet. Hospitality Action's community of trustee, patrons, volunteers and staff share a common commitment: to keep you happy and healthy. Whether you work in hotels, restaurants, pubs, bars or cafés, schools, hospitals or event venues, we're here to give you the help, advice and support needed when times get tough-- regardless of the challenge you face. And when it's no longer possible to work, Hospitality Action will help prepare for the next phase of your life.
Learn more about Hospitality Action here.